The SportsTech Brief

The business of sports tech, in brief.

Sports tech news, funding and deals

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Broadcast & Streaming · 9d ago · GB, US

DAZN secures ‘option on’ 2029 FIFA Club World Cup streaming rights

DAZN has secured an exclusive option on the global streaming rights to the 2029 FIFA Club World Cup, according to the Guardian. The deal extends the streaming platform’s relationship with football’s world governing body. DAZN paid $1bn (£745m) for the global rights to the first 32-team Club World…

Sport Industry Group
Partnerships · 10d ago · Global

WTA and TikTok Announce Global Content Partnership

The WTA and TikTok announced a global content partnership to expand how fans discover and follow women’s tennis through player-led storytelling, creator content and digital experiences on TikTok. The WTA

Sports Video Group · +1 other outlet
Fan & Venue · 10d ago · Global

Stadium DAS was never free

Why carriers still finance some stadium networks, why others do not, and how the economics of connectivity are changing By Pat Coyle For years, professional sports teams enjoyed an unusual arrangement with the wireless companies that wanted to reach their fans. Verizon, AT&T and Sprint were not…

Stadium Tech Report