The business of sports tech, in brief.
STADIUM TECHNOLOGY NEWS Robot Dogs to enhance stadium security at 2026 World Cup In preparation for the 2026 FIFA World Cup, Mexican authorities are deploying a squad of four remote-operated robot dogs equipped with cameras, night vision, and communication systems to patrol around BBVA Stadium in…
At the 26th NBA All-Star Technology Summit at YouTube Theater in Los Angeles, NBA Commissioner Adam Silver, Dallas Mavericks rookie Cooper Flagg, Charlotte Hornets rookie Kon Knueppel and the world’s
Select West Coast LA Fitness gyms will offer AI-powered, motion-tracking basketball courts that feature NBA-level training tech.
Genies, the AI avatar technology company powering the next era of interactive digital identity, entered into a landmark collaboration with MLB Players, Inc., the business arm of the Major League
The Orlando Magic have embraced a new era, defined by a modernized logo and a fast-paced identity on the court. That same energy is now fueling their digital productions. In
Dickies Arena has completed a major upgrade to its in-venue Wi-Fi network as part of a broader effort to support year-round utilization, flexible floor configurations, and premium fan experiences. The new system officially went live during the Fort Worth Stock Show & Rodeo, one of the venue’s…
The newly upgraded distributed antenna system (DAS) at Levi’s Stadium proved itself up to the annual Super Bowl stress test Sunday, with Verizon, AT&T and T-Mobile all claiming new stadium records or big increases for game-day wireless data use on their networks during Super Bowl 60. According to…
Sportradar AG announces a multi-year agreement with NBC Sports Regional Sports Networks (RSNs) to enhance the NBA viewing experience through real-time broadcast solutions that enhance live game coverage. NBC Sports
The annual in-venue show is a partnership between the NFL and the host venue NFL fans will call the Bay Area home for Super Bowl LX, and, for those attending
The Bucks superstar is the first NBA pro to team with a prediction-market platform.
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up during a live event. What
Cisco is powering the invisible backbone of Super Bowl LX at Levi’s Stadium as the technology giant delivers secure, high-capacity connectivity for over 70,000 football fans. As an official technology
Sentinels has joined forces with cloud infrastructure provider Theta Network to launch an AI-powered fan service agent. Available later this month, the agent will be integrated across the North American esports organisation’s website, Discord server, and community channels. Described as a 24/7…
BeckTV, a systems integrator for the broadcast media industry, and Ross Video, which specializes in live video production technology, have partnered once again to deliver a major upgrade at M&T
STADIUM TECHNOLOGY NEWS Super Bowl to feature tactile tech for blind and visually impaired fans Organizers are piloting haptic and audio-based technology at this year’s Super Bowl to allow blind and visually impaired spectators to “feel” live on-field action through wearable devices and tactile…
Creators will take center stage during Super Bowl LX week in the Bay Area. As individuals who create and produce engaging content for their social channels, creators within fashion, food,
Comcast’s Xfinity announces plans to bring customers its most dynamic Olympic Games viewing experience ever for NBCUniversal’s coverage of an Olympic Winter Games. Anchored by Fan View, Multiview, and RealTime4K
When the University of St. Thomas moved to Division I athletics, it needed an arena experience to match. Learn how Panasonic Projector & Display Americas helped power the Lee and
AI-powered content platform WSC Sports has acquired Partnerbrite to connect content creation with sponsorship activation. This marks the organisation’s second acquisition in less than a year. The deal will see WSC Sports add a campaign execution and audience activation layer to its existing…
Advancing NBCUniversal’s commitment to deliver the most widely available Olympic Winter Games yet, the company reveals its full roster of digital partners for the Milan Cortina 2026 Olympic Winter Games.
